Cedar LIUC? Water LIUC?

It’s hard to resist a good challenge, like the one I encountered recently to come up with “an engaging and attractive name for LIU” — which stands for the boring but descriptive Local Information Utility. I had said something about it not being very sexy, in the purest marketing sense of the term. My first thought was that Lucy would be a fine nickname, for what may be obvious reasons.

We might only need to tweak LIU just a bit to arrive at Local Information User Community as the new generic handle for a LoMediaCo-initiated information repository that is augmented (wikified?) by members of the LoCo.

If such a LIUC (pronounced, of course, LOO-cee) were to be initiated (instigated, invented, developed, built?) in the eastern portion of Iowa it might be branded specifically to the Corridor or to however the LoMediaCo decides to define the LoCo.

Hmmmm. One could easily get carried away here. Gotta go.

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